The magic is in the process

We believe extraordinary brands are built from the ground up, infused with personality and purpose, and ultimately designed with the customer at heart.

We infuse strategy into every step of the process. From guiding our clients through the discovery and research phase to outlining the goals behind a business and translating it all into a brand experience that will not only turn heads but also keep their audience coming back for more.

 
 
 

what our process looks like

 
 

Discovery

Every project starts with a deep dive discovery — where we get to know our clients and their brand through a detailed questionnaire and a one-on-one discovery session. We dig into it all: the story, mission, values, ideal client, products, offerings, and overall vision.

 
 
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Strategy

After we understand who the brand is at its core, we work with our clients to clarify and prioritize all of their branding and web goals. We start by diagnosing what’s currently working, what’s not, and then outline a new strategy, together, that will help their brand make a bigger impact, through positioning, messaging, and of course, design.

 
 
 

Design

Once we have a solid strategy in place, the sky is really the limit. We use strategy as a roadmap to start working on specific client needs — from refining a brand message, creating a whole new branding system, designing and building a beautiful new website, or all of the above and more.

Designs are created with intentional thought and creativity, from sketches to digital files. We love to present design options live (via skype or in person) so that we can share the strategic vision behind each design with our clients.

 
 
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Refinement

To make sure that our work leaves our clients ultra-satisfied, we facilitate two to three revision rounds to analyze, critique, and refine each project.

We know that, by nature, “revision rounds” have a bad rap (as they can make even the simplest project drag on forever). But through dedicated calls, live screen-sharing, and a stream-lined way to keep edit requests organized and scheduled, our refinement process keeps things fun and quick!

 
 
 

Launch

When it’s time to officially bring a new brand to life on the big screen (aka the computer), we’re here to guide our clients every step of the way — from domain name pointing to creating special banners or logo files for posting on social media.

Regardless of the project, we want our clients to experience a seamless launch. We aim to take the stress and hassle out of the process, so that our clients can sit back and enjoy their new brand reveal!

 
 
 

Support

We know that building a brand never stops – that's why we check in with our clients and offer a variety of on-going support well after a launch. From brand consulting, marketing help, or assistance launching a new product or course — we're here to help you grow.

 
 
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Want to know more? Let’s connect.